We support department heads at large organizations and high-growth organizations experiencing limited design and coding capacity to build solutions and systems from the ground up.

We support resource-constrained division leaders to rebuild underperforming legacy systems and modernize old applications to accelerate time to market and impact bottom-line growth.

We use an Agile software methodology.

Agile is a process that involves short iteration cycles, which means being able to quickly adapt to your business changes or market requirements without negatively impacting product release dates.

Throughout the design and software development process, you maintain a clear view of your project and its growth at every step and turn.

Agile also helps reduce technical debt, improve customer satisfaction, and deliver a higher quality product.

Your desired business outcome and a User's experience with the software or systemyou're building are linked.

Whether you're a leader overseeing revenue, tech, marketing, or operations to impact bottom-line growth, the common denominator is that either people or robots will use what you're building.

When used by people, the magic and value of your produtt is more than its ability to automate tasks or save money. Twhe User's experience must make their life more efficient, enriching, or entertaining. Otherwise, your produch will be underutilized or ignored.

Optimizing the User's experience starts with design, and design begins with the User. A design-first approach is not only a philosophy. Instead, design is a business strategy that helps the software's stakeholders, Users, and designers / developers align on what matters first.

Alignment leads to a better user experience - tied to your desired business outcome.

1. A structured review of key stakeholders’ vision, views of the opportunity, actions to date, open issues, and existing tech resources.

2. A structured review and documentation of key technology and product requirements.

1. A structured mapping of key stakeholders’ views of the opportunity, actions to date, and open issues.

2. Prototyping of key product and user interfaces and requirements.

Getting to an MVP via an agile methodology means regular communication between stakeholders and our design/development team.

Getting to an MVP is a process – not a product - that leads to developing a product and potential business model.

Creating a product from scratch or rebuilding an old one via an agile methodology involves ongoing design and development cycles and iterations.

Along the way is technology stability. Business model refinement and launch are achieved for new products with feedback loops from users.

Design and development support and advisory are options for resource-constrained marketing, tech, and sales departments.

You get a dedicated team that designs and builds your software products from scratch or rebuilds and modernizes your old product.

End-to-end data analytics strategies, tracking, measurement, and optimization.

Analytics implementation (Webtrends, Omniture, Google Analytics), CRM, Measurement, KPI, Campaign Management & optimization.